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Resume Makeover Example
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John Doe
2100 Logan Avenue
Los Angeles, CA   12345
213-123-4567
1. Without a job objective, the resume lacks focus.
The type of job he wants and why he is qualified for it
is unclear to the reader.
2. The resume lacks a summary section to highlight his broad
range of experience and to highlight his strongest work experience sooner.
Work Experience
.
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(6/96 5/97)
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ABC Video
Sales Associate
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Top district sales associate, 1st Quarter 1997.
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Achieved highest number written customer commendations to
company president, about one per month.
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3. This chronological style resume highlights his weaknesses of
being currently unemployed and of his most recent employment not
being his strongest work experience.
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(9/91 3/96)
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XYZ Cleaners, Inc.
Owner
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Owned and managed complete facilities in two locations
and a pick up/delivery route.
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Achieved 15% growth annually.
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Added shirt facilities, lowering out-sourcing
expenses by 25%.
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4. After questioning him about his marketing positions,
it is discovered that he has left key accomplishments off his resume.
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(11/90 7/91)
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Able, Inc.
Manager, Marketing Communications
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Requested for this new position to develop product
awareness through various media.
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Responsible for strategy, concept, research and production
of various forms of media that support company messages.
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Developed and produced interactive video sales program
saving the company $1.5M over 18-month period.
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(6/88 10/90)
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A1 Company
Manager, Marketing
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Requested for this position to increase sales in business channels.
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Developed and implemented promotional activities and
material. Achieved 100% to 250% of sales objectives per
sales stimulation.
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Trained account executives and sales representatives.
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Created and delivered a variety of presentations to
business owners, sales personnel and company executives.
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Increased representation in sales channels from 300 to
approximately 500 sales personnel.
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Developed and managed a budget of $750K.
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John Doe
Page 2
..
(11/80 5/88)
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Assistant Manager, Advertising
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Developed and implemented exhibit program.
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Pioneered many interactive video programs for sales and
trade show exhibits.
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Project manager of a variety of special company projects
including the multi-million dollar A1 Exhibit.
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(8/76 10/80)
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Supervisor, A1 Museum
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Assisted project manager overseeing design and construction
of museum.
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Planned and implemented promotion strategy. Achieved 90%
attendance growth during tenure.
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Served as company spokesperson, appearing in television,
radio, and print.
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Supervised and trained twelve tour guides.
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Related Experience
5. The Related Experience section can be shortened and
included in a Skills section
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(1976 1993)
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Best Photography
Owner
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Owned sports photography business serving sports
marketing firms and magazines.
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Achieved growth of about 10% annually.
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Recipient of several national photography awards.
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Education
6. The Education section contains so much information
that it is confusing.
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Travel Education Center - Buffalo, NY
University of Minnesota - Minneapolis, MN
American Film Institute - Hollywood, CA
A.H. Marketing Institute
College of St. Thomas
References available upon request
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7. The statement about references being available upon
request is unnecessary.
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Copyright © 2000 Quest Career Services, LLC . All Rights Reserved. Reproduction
of this resume makeover example is prohibited without the consent of Quest Outplacement, an outplacement company that provides outplacement services to jobseekers located throughout the world.
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